You are great at what you do, but an outdated digital footprint is costing you phone calls and bookings. Find out exactly why your competitors are winning, how to ensure your business is recommended by AI chatbots and search engines, and the 3 simple steps to fix it.
Every diagnostic report is prepared by our Australian-based digital strategy team before delivery.
Trust
"We spent over $5,000 on a beautiful new website, but our office phone still wasn't ringing. This audit showed us a single, simple Google Maps indexing gap and an AI chatbot visibility block we were able to fix in 15 minutes."
— Established Plumbing Contractor
"I knew our primary local competitor was securing more clinical bookings, but I didn't know why. This report laid out their pricing transparency and patient search strategy in plain, jargon-free English."
— Allied Health Director
What's Included
We manually review your online presence to find exactly where you are losing calls. You get a direct, jargon-free checklist to plug those digital leaks and win back local bookings.
We check how easy it is for a potential customer to find your phone number, trust your brand, and book. We locate the simple structural leaks that are costing you daily phone calls.
We audit whether your business is indexed and structured correctly so that modern natural-language AI engines (like ChatGPT, Claude, and Gemini) recommend your services when local customers ask them for recommendations.
Most local customers search for businesses nearby. We check if your Google Business Profile is claimed, verified, and set up to beat your competitors in local map results.
We look at your active social channels (Facebook and Instagram). Are they set up to build trust with new visitors, or are they making your business look inactive?
You name 2–3 key local rivals. We benchmark your digital footprint side-by-side against theirs across the specific signals that drive consumer booking decisions.
Not a confusing checklist of 47 minor bugs. Three highly structured, high-impact actions—in order of commercial return—that you can execute this week.
Sample Reports
Read two custom audits to see how we translate dense digital data into plain growth roadmaps.
Practice A
Physiotherapy Clinic — multi-location, premium clinical branding
👉 View Sample AuditPractice B
Plumbing Contractor — service-area based, home-powered, no physical storefront
👉 View Sample AuditAbout
This audit is a proprietary diagnostic framework developed by Paperbark Creative SC. Founded by Alana Daly, an Australian-based law and policy professional with over 20 years of experience, we combine deep government, legal, and commercial policy expertise to help small businesses uncover visibility gaps, mitigate risks, and position themselves to secure more customer calls. Every diagnostic report is prepared by our Australian-based digital strategy team, giving you a commercially sharp, expert-led roadmap.
The Process
You complete our frictionless onboarding form, our Australian digital strategy team prepares your custom audit, and your Visibility & Booking Audit lands in your inbox within 24 hours.
Secure, one-time payment via Stripe. No hidden fees or recurring subscriptions.
Tell us your business name, website, and top 2 competitors. Takes exactly 2 minutes.
Your Visibility & Booking Audit lands in your inbox within 24 hours, packed with competitor benchmarks and your 3 prioritized fixes.
Fewer enquiries than last year. Competitors outranking you. No idea where to start. This report tells you exactly where you stand — and what to do next.
Secure Your Visibility & Booking Audit — $79 (Introductory Rate)